Private Label Webcast Series

As consumers continue to adapt their purchasing criteria to the ongoing pocket-pressures of the economic climate, the demand on retailers to provide choice and quality, as well as value, has never been more apparent. For both retailer and consumer, Private Label is now widely recognized as a winning formula. By rapidly responding to customers’ evolving needs through Private Label, retailers and manufacturers can often benefit from a fast track to 10%+ higher margins, while driving brand loyalty and growth.

The Private Label webcast series from Trace One and Planet Retail is an opportunity to hear how Private Label products are helping retailers and manufacturers deal with the increased commercial pressures they face today. As well as discussing the challenges and opportunities in this market generally, the series will also explore; how consumers in the US are driving the acceleration of Private Label growth; how innovative packaging design can help win customers and keep them loyal; why Private Label range extension from food into non-food is becoming more commonplace - all in the context of technology’s role as a Private Label growth enabler.

We’ll explore the trends and how the top retailers are able to launch more and more products, year-on-year, while adhering to ever-increasing safety and quality legislation; enhancing their brands as well as protecting them; and ensuring the Private Label opportunity is fully leveraged. We’ll also look at how retailers are taking advantage of the latest technology to speed up their product development, enhance supply chain collaboration, customize packaging, messaging and promotions, and how a more effective product sourcing strategy can also be enabled.

Find out how the market leading retailers and manufactures are grasping the Private Label opportunity.

REGISTER FOR THE NEXT WEBCAST

The next webcast is entitled: “Growth trends and enablers in non-food Private Label” and will take place on Wednesday 26th September 2012 at 2:30pm UK time (GMT)
In this webinar we explore the important role of non-food Private Label in retailers’ brand differentiation, growth, and margin contribution strategies. Drawing on specific retailer examples, we will explore the drivers, challenges, trends and predictions for this sector, as well as the considerations and enablers for success.

To register, please click here or scan: 

 

WATCH PREVIOUS WEBCASTS

"The unprecedented growth of Private Label in North America", from Wednesday May 23, 2012.

Watch the webcast recording here.

Download the White Paper here.

"Winning shoppers in Private Label with innovative packaging Design", from Wednesday June 27, 2012.

Watch the webcast recording here.

Download the White Paper here.