Trace One at the PLMA’s World of Private Label

01 Jun 2010

For this year’s edition, we had the pleasure to welcome many visitors on our stand 6308.  We offered some demos of our version 4 Product Specifications module. We discussed the recent launch of Trace One at Provera and Franprix-Leaderprice. We also had the opportunity to inform you about our launch at Gruppo Eroski in Spain at the beginning of June.

 
PLMA 2010 was also a great opportunity to meet some customers and prospects for a special after-work event at the end of Day 1. We organized a cruise through Amsterdam canals along the Amstel river.

 
We had the pleasure to have on board Mr. Claude Francotte, Quality Director at Monoprix, one of the leading retailers in Premium Private Brands in Europe. He introduced Monoprix’s private label management and how Trace One is helping optimize the development and quality management of Monoprix’s numerous and seasonal products.
Monoprix runs more than 380 stores with 5 banners and 6 private label brands.
This presentation was a great opportunity for other retailers and manufacturers in the room to network and talk about private label management and some of its current challenges.

 
To end our speaking session, Michel Ramis, Executive VP EMEA Sales and Marketing, provided the audience with some data to have an ROI approach for solutions like Trace One.