Collaboration, innovation, transparency.
Discover the key challenges addressed
within the Trace One Network.
Growth, regulatory compliance, cost control.
The Trace One Network delivers
concrete benefits for all stakeholders, whether
retailers or manufacturers.
Associations, solutions and technology partners.
Discover the contributors
to the Trace One Network.
A collaborative retail business network, enhancing communication so companies can create innovative products, boost efficiency and delight consumers.
a collaborative solution
that covers all stages
of the product lifecycle.
Trace One Insight removes data silos, improving efficiencies, time to market and business performance.
This infographic summarizes the global findings on how consumers perceive private label products and what they really expect. We added a few practical tips to help private label stakeholders meet consumers’ needs.
Trace One recently conducted a survey on what shoppers want from private label. We surveyed 2 000 private brand consumers from 8 countries to pinpoint what companies excel at and opportunities to improve.
This is the first of 3 reports, all of which summarize the survey results and provide practical tips to help you respond to consumers’ needs, increase sales and loyalty, and boost store traffic.
In a new Trace One survey, retailers and suppliers have clearly identified collaboration as a crucial ingredient for their private label success. Risk mitigation and a lack of consumer insights were cited as top challenges. The wish for a more streamlined approach to the development and management of private label products was apparent throughout.
This report summarizes findings from a recent survey we conducted amongst 133 grocery retailers and private label suppliers in 16 countries spanning North America and Europe. The report reveals why risk mitigation and product safety are among the top private label management priorities, as well as cost control.
In our Trace One survey, 91% of consumers buy Private Brands.
We share here the findings and recommendations from our survey including how to improve food safety from a consumer’s perspective and what the challenges are in delivering on the trust promise.
Leave Vote Could Force Multiple Product Redesigns to Meet New UK Legislation.
Food Manufacturing Q&A with Chris Morrison on how technology could prevent and reduce damages in case of outbreaks.
Find out how Graph Technology can help trace our food from farm to fork.
This Report looks at both the positive progress and troubling trends in 2015, the emerging trend for 2016 and beyond, and how they impact private brand foods.