Tag: innovation

How Product Developers Create In-Demand Products With Data 30th October 2019 From

How Product Developers Create In-Demand Products With Data

Product developers help retailers create Private Label products that align with consumer needs and keep up with evolving trends. As such, product developers need to understand emerging market forces, adapt their product assortment accordingly, and distinguish their offerings from those of rivals.

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6 Questions IT Directors Ask About SaaS PLM Solutions 25th September 2019 From

6 Questions IT Directors Ask About SaaS PLM Solutions

Selecting a Software as a Service (SaaS) vendor for a Product Lifecyle Management (PLM) solution goes beyond just looking at application features. Functionality is maybe only 50% of the overall value proposition. While it is important that the solution meets the businesses core needs, IT directors need to help the business choose the right solution based on technology aspects of the SaaS vendors as well.

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How Industry Insight Helps Brand Managers to Innovate 15th May 2019 From

How Industry Insight Helps Brand Managers to Innovate

FMCG industry is seemingly one of the fastest-moving and the most susceptible to changing trends. In today’s overcrowded market, brands are required to showcase significant points of differentiation in order to stand out.

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Retailers: in order to innovate, communicate 26th October 2016 From

Retailers: in order to innovate, communicate

To meet the increasingly specific requirements of a well-educated, discerning customer base, retailers need to keep offering innovative products that deliver both quality and choice. When each partner focuses on their respective strengths and adheres to consistent private label communication processes, they put themselves in the best possible position to create products that meet – and exceed – the expectations of today’s demanding shoppers.

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Transparency is clearly the way forward for the supply chain 6th October 2014 From

Transparency is clearly the way forward for the supply chain

The Elliot Report’s recent investigation into food scares has increased the focus on the food supply chain and put more pressure on retailers, manufacturers and food industry professionals. The potential damage to the food industry’s reputation means that information should be fully shared throughout the supply chain and accessible to consumers. However, full transparency doesn’t only inspire customer trust and help solve problems like product recalls; it can also be an opportunity to form better ways of working and champion credentials to customers. Dietary, allergy and ethical information are playing a much larger role and consumers are savvier than ever. Retailers and manufacturers who can demonstrate they have these considerations at the forefront of mind will be better placed to attract these savvy shoppers.

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The Age of the Discounter – Part 2: opportunities 15th August 2014 From

The Age of the Discounter – Part 2: opportunities

In our last blog, we discussed the rise of discount supermarkets, and how they had become able to compete so effectively with other, more established retailers. Today, we will look at how retailers can react to this and ensure that they are still offering products and value that will keep shoppers coming back for more.

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