5 Private Label Trends you should know for 2020

25th February 2020

One thing is clear. What Private Label has been before – copying the big brands and offering ‘me toos’ on a lower price layer – has completely changed. As retail undergoes significant change, Private Brands are setting the pace for the rest of the industry. Retailers who want to win in the perimeter must adapt to change and listen to

customers in the form of Private Brand development, innovation, and customization. In our last report, discover what are the 5 Private Label Trends that retailers and Private Label manufacturers should know to stay ahead of the competition and drive loyalty. 

We hope you enjoy this whitepaper. Catch up with the previous whitepapers from this expert series here…

Private Label: A Smart Buy and a Source of Pride. Hermann Sievers, German Private Label Expert

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