2021 Private label trends

During the pandemic, consumers have adapted their shopping behavior, especially as supply chain shortages meant their preferred brands and products were no longer available. As more consumers turn to private label to bridge the gap between quality and affordability, retailers continue to rapidly introduce new products and lines to elevate their own brand ranges.

2021_Private_Label_Trends
2021_Private_Label_Trends
2021_Private_Label_Trends

Five private label
themes for 2021:

1. Health, nutrition and natural products

2. Sustainability: transparency

3. Sustainability: plastic reduction

4. Sustainability: food waste reduction

5. Quality, indulgence and treating

Private_Label_Trends_2021_Retailers
Private_Label_Trends_2021_Retailers
Private_Label_Trends_2021_Retailers
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