Collaboration, innovation, transparency.
Discover the key challenges addressed
within the Trace One Network.
Growth, regulatory compliance, cost control.
The Trace One Network delivers
concrete benefits for all stakeholders, whether
retailers or manufacturers.
Associations, solutions and technology partners.
Discover the contributors
to the Trace One Network.
A collaborative retail business network, enhancing communication so companies can create innovative products, boost efficiency and delight consumers.
a collaborative solution
that covers all stages
of the product lifecycle.
Trace One Insight removes data silos, improving efficiencies, time to market and business performance.
Grocery retailers face tremendous pressure to develop Private Label products that meet the needs of today’s informed, demanding and connected consumers in addition to intense competition. Amazon acquiring Whole Foods Market accentuates the strategic importance of investing in retailers’ own product lines, the German hard discounter Lidl’s entry into the US market successfully pushed grocery prices down, and aggressive e-commerce start-ups like Brandless and Public Goods sell Private Label products direct-to-consumer and shorten the supply chain by removing the need for a retailer.
These are just a few examples of increasing pressures retailers must navigate through. This special report summarizes the latest survey results and provides practical tips to help Private Label stakeholders enhance collaboration with partners and respond to consumers’ needs, increase sales and loyalty, and boost store traffic.