The EU’s Packaging Overhaul: What You Need to Know About the PPWR
The EU has now implemented the Packaging and Packaging Waste Regulation (PPWR), effective from February 11, 2025, introducing a new, harmonized framework for packaging rules across the European Union. It replaces the long-standing Packaging and Packaging Waste Directive (94/62/EC) and brings with it binding measures across all member states.